Bollywood actors are posing with pads to challenge taboos about menstruation

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Arunachalam Muruganantham, who began the challenge by sharing his picture with a sanitary pad, along with a message, had nominated team Pad Man and its producer Twinkle Khanna to take up the challenge.

With Padman close to release, Bollywood is taking part in the Padman challenge.

While we were hoping that more and more people join the noble campaign of Twinkle Khanna, Aamir Khan became the first celebrity to take the challenge. Yes, that's a pad in my hand an there's nothing to be ashamed about. From the film's stars - Akshay Kumar, Sonam Kapoor and Radhika Apte - to supporters like Alia Bhatt, Aamir Khan, Shabana Azmi, and a host of others started posting photographs holding pads on social media.

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The makers of R Balki's Pad Man, which stars Akshay Kumar in the titular role, have come up with an interesting challenge to promote the film and reduce the hesitation in discussing menstruation and sanitary pads. The film was earlier scheduled to release on January 25 but later on, it's release was rescheduled to February 9 fir allowing Sanjay Leela Bhansali's Padmaavat to enjoy a single film release.

The ' PadMan Challenge' has spread its web on the social media. The celebrity who accepts the challenge has to post a picture and then again challenge someone.

They posed for a picture with a sanitary napkin and posted it on their social media profiles and even tagged 3-4 others to take up the challenge. The PadMan challenge is trending very fast.

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